As Jeep prepares to launch its next-generation Compass in Europe, its North American production plans have been delayed due to changes in the U.S. import tariff policies. The new Compass will be based on Stellantis’ STLA medium platform and will be offered with a range of powertrain options, including hybrid, plug-in hybrid (PHEV), and pure electric (EV).
The New Compass For The European Market
According to leaked photos, the new Compass has a more angular and boxy design than the existing model, giving it a more robust impression. In particular, the electric version will be distinguished by an e badge on the rear. The model will be produced at the Melfi plant in Italy and will be sold mainly in the European market.
North American Production Plans Delayed Due to Tariffs
The North American Compass, originally scheduled to be produced at the Brampton Canada plant in early 2026, has been put on hold due to the imposition of a 25% import tariff in the United States. Stellantis is reviewing the production schedule, citing increased costs due to the tariffs and the need to reorganize its supply chain.
The launch of the new Jeep Compass in Europe and the delay of its production in North America are clear examples of the complex challenges facing the global auto industry. In particular, the strengthening of protectionist policies in the U.S. is forcing automakers to readjust their production strategies.
In the case of Stellantis, production of the Compass for the North American market was planned in Canada, but the production plan was postponed due to the imposition of a 25% import tariff in the U.S. This means a review of the entire global supply chain and production strategy.
In addition, with the growth of the electric vehicle market, the strategy of providing various powertrain options offers consumers a wider range of choices while also providing the advantage of being able to flexibly respond to regulations and market conditions in each region. However, since such strategies can also be affected by external factors such as tariffs, automakers are required to establish more complex strategies.
Ultimately, the case of the Jeep Compass is an example of how sensitively the global auto industry must respond to political and economic changes, and will serve as an important reference for future strategy formulation by automakers.
