Huawei has unveiled the interior of its ultra-luxury flagship sedan, the Maestro S800. The newly released images reveal that this is far more than just another electric sedan. The exterior styling compares to the Maybach, while the interior exudes a Rolls-Royce-like level of opulence. With the vehicle scheduled to launch officially at the Guangdong-Hong Kong-Macao Auto Show on May 31, industry and consumer anticipation are rapidly growing.
The Maestro S800 is not simply luxurious—it’s a showcase of obsession-level craftsmanship. Every detail reflects meticulous effort from natural materials processed through hundreds of steps to a massive integrated digital display and a starlight ceiling inspired by Rolls-Royce. Yet, the pricing remains relatively reasonable. Preorders start at around 1 million CNY (approximately 140,000 USD), which is about 14,000 USD cheaper than a Maybach in the Chinese market.
Exterior mimics Maybach, interior channels Rolls-Royce
At first glance, the Maestro S800 makes a bold statement. With a massive body stretching 5,480 mm in length and a 3,370 mm wheelbase, it features a two-tone silver and purple color scheme that adds a sense of gravitas. The front and rear lighting elements are designed to evoke imagery of stars and the universe.
Inside, it’s an entirely different world. The driver’s cockpit features a two-tone steering wheel and a floating display reminiscent of the Mercedes-Benz MBUX Hyperscreen. Premium metal speaker grilles, door-mounted seat controls, and metallic accents throughout the cabin add to its upscale aesthetic.
The true highlight is in the rear seats. Features include fully adjustable power seats, leg rests, foldable tables, a dedicated refrigerator, champagne flute holders, and the signature starlight ceiling. Inspired by the BMW 7 Series, a door-mounted display enhances the passenger experience with extra sophistication.
2,108 preorders already recorded
But the “Made in China” stigma remains
The Maestro S800 will be available in pure electric (EV) and extended-range electric vehicle (EREV) versions. The EV model has a 94.4 kWh battery capable of up to 702 km (CLTC standard) range, while the EREV variant offers a 63.3 kWh battery with a pure electric range of 258 to 311 km. On paper, the powertrain specs compete with those of the top-tier luxury sedans currently on the market.
Preorder prices range from 1 million to 1.5 million CNY(approximately 140,000 to 210,000 USD), and within just 48 hours of the announcement, 2,108 preorders were placed. The model offers an impressive value proposition given the features and price point. By comparison, the Mercedes-Maybach S480 starts at around 1.48 million CNY (approximately 207,000 USD) in China, making the Maestro’s pricing extremely aggressive.
Still, the biggest obstacle remains the car’s Chinese origin. No matter the features’ luxuriousness, trust in the brand is crucial in the premium segment. The fact that the vehicle is jointly developed by Huawei and JAC may raise doubts among consumers who prioritize traditional luxury brands. Despite being a strong product, its actual popularity may fall short of expectations.
