Tesla has entered a new phase in its electric pickup rollout with the start of mass production for the Cybertruck Long-Range Rear-Wheel Drive (RWD) variant. Built at the company’s Gigafactory in Austin, Texas, the new model represents Tesla’s first effort to deliver a more affordable, no-frills version of the polarizing all-electric truck.
Recent drone footage from the factory, captured by a Tesla-focused content creator, showed dozens of Long-Range RWD units queued for delivery, countering recent speculation about production slowdowns.
More Affordable than AWD
Some Features Omitted
The biggest advantage of the Long Range RWD Cybertruck lies in its performance-to-price ratio. Before incentives, it is 69,990 USD, making it about 9,800 USD cheaper than the AWD version. With standard 18-inch wheels, it offers a driving range of 350 miles (563 km) on a full charge. Using Tesla Superchargers, a 15-minute charge can provide up to 147 miles (236 km) of range.
After applying federal tax credits, the effective purchase price is 62,490 USD, with an estimated range of 362 miles (582 km). The truck bed measures 6 by 4 feet (1.8 by 1.2 meters) and offers a towing capacity of 7,500 pounds (3.4 metric tons), making it suitable for everyday use and work-related tasks.
However, some features have been removed to keep the price competitive. The interior includes fabric seats and a standard console, while features like the 9.4-inch second-row display and active noise-canceling function are missing. The electric tonneau cover, 120V/240V power outlets in the bed, and interior power outlets have also been excluded. The RWD model uses adaptive coil spring suspension instead of the adaptive air suspension found in the AWD and Cyber Beast versions. This model prioritizes essential performance over luxury features.
Tesla Expands Market Reach
Will the Cybertruck Enter the Affordable Segment?
The launch of the Long-Range RWD model marks a significant shift in Tesla’s strategy. While the Cybertruck has previously been marketed as a high-end, large electric pickup with models like the Cyber Beast, the Long-Range RWD shows Tesla’s intention to tap into the mid-market by focusing on practicality and affordability.
A Tesla-focused YouTuber who captured drone footage of the production line noted that the Cybertruck Long-Range RWD filmed at Gigafactory Texas today looked almost like a fleet. This reassures us that earlier concerns about mass production are being addressed. The video showed multiple Long-Range RWD models waiting for delivery, with the absence of the electric tonneau cover making it easy to identify the model.
With this move, Tesla plans to expand its share of the electric pickup market, particularly targeting commercial transport and small business demand in the central and southern U.S. This sets the stage for direct competition with models like the Ford F-150 Lightning and Rivian R1T.
