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  • Kia's EV9 Pickup: A Miserable Design or a Future Success? Based on Mohave, Kia is developing the body-on-frame type pickup truck Tasman (project name TK1). It is said to have a tough appearance unique to pickup trucks and high reliability and durability, raising consumer expectations.
  • Two Sports Cars Known for Their Worst Designs Are… Sports cars are expected to perform beyond everyday driving and carry a sense of style and personality. Owners want their sports cars to flaunt designs that are full of emotion.
  • Everrati's Electric Land Rover Project Lands in the U.S. Land Rover is known as a leading contender in the premium SUV market. Originally, Land Rover was a brand that produced affordable and practical cars. Its current premium image was established with the success of its premium lineup, the Range Rover. Therefore, when discussing Land Rover's true identity, this particular model is always mentioned. The Defender, a traditional SUV, has been the embodiment of Land Rover since its establishment in 1948.
  • Xiaomi's Electric Vehicle: Can It Really Outrun Porsche and Tesla? Xiaomi, a Chinese electronics sales company, is known for selling cost-effective electronic products domestically. They have been dubbed the "Mistakes of the Continent" in a joke among netizens due to the good value unexpected from Xiaomi's products. Xiaomi is currently boosting sales of auxiliary batteries and various smart electronic devices.
  • Lincoln's Mark X Concept Car Returns to the Spotlight A concept car is generally used to demonstrate a brand's future vision. As a result, most automakers have reflected elements of a concept car in future production cars. If we look at the concept car from this perspective, we can get a rough idea of what direction the brand will develop its vehicles.

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