According to industry reports, Ford’s electric vehicle division recorded a massive $5.1 billion loss in 2024.
The Verge reported on Wednesday that Ford is bracing for another challenging year. For 2025, it projects losses of up to $5.5 billion in EV operations.
Ford’s recent earnings report surpassed Wall Street expectations. The automaker also highlighted a $1.4 billion cost improvement in its operations.
Ford is expected to face another challenging year due to market-related headwinds. It is projected that profits could decline by more than $2 billion in 2025 due to the launch of expensive new models as the overall price of cars falls.
These projections do not consider potential cost increases related to the current Trump administration. They also do not feel the possible elimination of EV incentives, such as tax credits and manufacturing subsidies, introduced under the Biden administration.
While rival General Motors expanded its EV lineup last year with new Chevrolet and Cadillac models, Ford’s electric offerings remained limited to just three models. As GM’s EV division shows signs of improving profitability, Ford continues grappling with electric market challenges.
