Once available for just a few thousand dollars, the Range Rover Classic now costs 280,000 EUR (approximately 337,500 USD) after being reimagined by Vinile, a new Italian brand based in Maranello. This classic off-roader, known to every car enthusiast, combines modern sensibilities with Italian luxury. Only 15 units will be produced.
However, opinions on its value vary. Collectors who already own one or two supercars might appreciate it for its craftsmanship and rarity. However, it may be difficult for the average consumer to justify a modified vehicle from an uncertified startup priced at 280,000 EUR.
Classic-Inspired Interior
The Price Rivals That of Supercars
Vinile has retained the classic Range Rover’s original design while refining the details to match modern luxury standards. The exterior has been simplified by removing decorative elements, with a thin yellow line on the front doors adding a subtle visual accent. The traditional boxy body shape remains, complemented by custom wing mirrors, 16-inch wheels, and BFGoodrich All-Terrain tires to maintain a rugged SUV appearance.
The interior reflects a bolder design approach, featuring premium materials with bold aesthetic choices. The dashboard, seats, and steering wheel are wrapped in high-end leather and suede from the Italian brand Baxter. Inspired by classic British cars, handcrafted poplar wood trim completes the interior design. Functional upgrades include aviation-inspired toggle switches, a dashboard slot designed for watches, a 10.1-inch floating touchscreen, and wireless support for Apple CarPlay and Android Auto.
The sound system includes ten Focal speakers, three Rockford amplifiers, and two subwoofers, and it aims to deliver a high-quality listening experience.
Can Consumers Accept a V8 Engine with Less Than 200 Horsepower?
The engine options include a 3.5L, 3.9L, or 4.3L V8, with all models producing slightly under 200 horsepower. This choice aims to maintain the nostalgic feel of the classic Range Rover, but it may disappoint those expecting performance worthy of a supercar price. Moreover, the fact that this vehicle comes from a startup brand that hasn’t even received certification in Europe raises concerns about its reliability.
The reactions are divided. Some question the price, saying they would rather buy a supercar, while others find the craftsmanship and rarity justifiable. The car attracts buyers who prioritize uniqueness and emotional value over raw performance.
Vinile officially unveiled this model at Milan Design Week. This project blends artistic design with automotive craftsmanship. How the market will receive it remains to be seen.
